Over the next few months, RTO Online will feature examples of how rent-to-own companies can improve their customers' shopping experience with in-store video.

Walk into Best Buy or any other national consumer electronics chain and your shopping experience will likely begin with a smiling young person welcoming you to the store. From the moment of entry, the customer feels warm welcome and important.

Companies go to a great deal of expense in training their employees to maximize the impact of that first few seconds of face time with a potential customer - and it's worth it.

As part of the MemberNet TV initiative, RentDirect Nationwide has developed an virtual greeter to compliment its in-store HD content program.

The average customer may visit Best Buy a few times per year. Weekly Rent to Own customers will enter your store 78 times to acquire ownership of a single item. Making those visits as pleasant as possible is a critical component to the long term success of your customer relationships.

Over the next few months, RTO Online will feature examples of how rent-to-own companies can improve their customers' shopping experience with in-store video.