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Mother's Day
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Home Express
hopes to appeal to a broad customer demographic, offering both
retail and leasing options.
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Photo RTO Online |
| Home Express was profiled by RTO Magazine in
September 2008.
Download the issue. |
Home Express Sales and Lease LLC celebrated the grand opening
of its first licensee location in Jeffersonville, Indiana at
1994 Charleston-New Albany Pike on Friday, April 17. Home
Express operates six company owned locations.
Home Express announced their intention to franchise in
January of this year (see
story).
Penny Neace, licensee of the Jeffersonville location, said, "Today's economy requires offering options to
customers. With flexible payment
plans and a very aggressive price point, our customers will save
money regardless of their decision to purchase or lease."
Home Express hopes to appeal to a broad customer demographic,
offering both retail and leasing options on a full range of
merchandise including furniture, appliances, electronics,
computers and gaming systems. "The Home Express model has
something to offer everyone," explains Home Express CEO, Chris
Caprio. A 19-year veteran of the rent-to-own furniture business.
Caprio hopes to attract retail and traditional rent-to-own
operators to his licensing model. "Our licensee model matches
investors from any business sector with strong rental and retail
operators."
Additional Home Express Sales and Lease company and licensee
locations are planned for 2009.
Home Express Sales and Lease LLC is based in Louisville,
Kentucky, operating six company stores, one kiosk in an Ashley
Furniture HomeStore and one licensee location in Jeffersonville,
Indiana. Company locations include: Jeffersontown,
Shepherdsville, Greenbelt, New Albany, Shelbyville, Somerset and
Indianapolis.
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RTO Online is the official channel for Rent-to-Own Industry News and the
only independent source of news for the rent-to-own, rental-purchase,
lease-purchase trade. RTO Online (Rent to Own Online) represents the choice
of the entire RTO Industry for trusted information, as it happens. |
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